Adobe Vidcon

Adobe was hosting an activation on the community floor at VidCon 2018 and they were looking for a compelling identity that would entice attendees to stop by the booth and learn more about their products.

My role was to bring the color palette to life via a custom set of graphics as well as an emoji library that was used throughout the event experience as well as on social. I also designed and animated branded stories and stickers for Instagram. In addition I was tasked with shooting some test shots for their photo booth.

In the end, the booth acted as a demo station, photo booth, and general hub for attendees to meet and mingle with influencers and other conference goers.

Creative Director: MB
Art Director: Carla Marin
Designer & Photographer: Elisa Michelet
Design Associate: Kristen Morizono
Studio: Outcast

© 2023 Elisa Michelet